Bass Pro Shops & Junior Motorsports Sign Muti-Series Partnership for 2023

By: Tom Luttermoser                           Photo Credits: Trish Mack

Jr Motorsports and Bass Pro Shops announced a multi-series partnerships Tuesday with Late Models and the NASCAR Xfinity Series sponsorship starting later this month and for 2023. Revealed in front of Bass Pro's Concord, NC location with two covered race cars being unveiled with Dale Jr, Josh Berry, Kelly Earnhardt-Miller and Carson Kvapil in attendance. 

The first being a throwback to the Earnhardt family legacy being the gold and black #3 from the 1998 All-Star event driven by his father. The car will be run in Dale Jr's attempt at Florence Motor Speedway's Late Model event on the 19th of November. Sticking with Late Models, Bass Pro will also sponsor JRM's 19-year old 2022 CARS Tour Champion Carson Kvapil for 20 races on his #8 Chevrolet at events all around the South East. 

For the 2023 Xfinity Series, Bass Pro Shops will ride along on the # 8 JRM Chevrolet Camaro of title contender Josh Berry for 11 races as primary sponsor. Berry is a serious contender and 1 of 3 JR Motorsports drivers competing for the big hardware at Phoenix this weekend. With yet another big announcement our of JRM, Dale Jr himself will compete in 2 Xfinity races in 2023 in the #88 Chevrolet and Bass Pro Shops will be on one of those entries as well. Jr's 2023 plans are not yet set in stone in terms of which events he will compete, but increasing his racing in NASCAR up from just a single race at Martinsville.

This marks a long continuation of the partnership between Jr Motorsports and Bass Pro founder Johnny Morris. This year they have seen victory lane on the #9 Camaro of Noah Gragson 8 times including 4 in a row going into the Playoffs.